ALI NOORANI

UI/UX Designer

With over five years of design experience in industries such as Fintech, cashless payment, and personal banking, I have worked on high-traffic mobile and web applications with hands-on experience in B2B and B2C settings. A decade of experience in journalism has given me valuable skills in research and storytelling that directly boost my user experience design capabilities.

ali noorani profile image in canada metropolitan university

Trusted by

Rakuten logoAFP Press logoNHK News Agency logoToronto Metropolitan University logo

The client is an American startup company launching a personal financial toolkit with a focus on security and user-friendliness.

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Andook Financial Toolkit Website Design

We took on the challenge of revamping the giant fast-fashion e-commerce website’s navigation and user experience.

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Revamping navigation and usability

Achieving better message categories through a card-sort research helped information architecture of a high-traffic mobile app.

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Information Architecture research

The client in this unsolicited redesign project has a poorly organized and outdated website for online sales. They need to redesign their website based on better information architecture to boost the shopping experience and sales.

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Antique Rugs Website Re-Design

An e-commerce website on sustainable business and care for nature.

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Upcycling Furniture Web Application